Dako A/S, known as one of the leading companies within cancer diagnostics, invests further in lite.

After the American division, responsible for global marketing, visited billedservice, our lite-partner in Denmark, Dako chose lite as their global exhibition system to represent their new visual identity.

lite offers numerous possibilities and options, enabling Dako to quickly and effectively build both small and larger stands all over the world – each tailor made to fit their needs as well as the changing surroundings.

Since Dako has launched their new identity, their lite-system has been in Spain, Germany, Sweden, Asia and Denmark, and through out summer and fall it will be going to Shanghai, Brisbane, Birmingham, Turkey, Rio and Milan.

Every time Dako has an exhibition, a new stand layout is designed from their existing stock of panels and accessories. One of Dako’s stands has graphics applied on both sides of the panels – each side designed to represent a specific product. This means optimum utilization of the lite-panels.

Stinne Lund

billedservice a/s

thatlitething-partner Denmark

• more flexibility
  
  
• easier assembly
  
  
• beautiful design
  
  
• no need for special plasma stand nodes
  
  
• all nodes on the plasma frame panel can now be used for spots or graphic spacers for overlays
  
  
• can be transported in polypropylene and flight cases