content


thatlitething - going global

two sides to everything

new global website

lite marketing

product news

contact persons


lite activities & events

 

thatlitething - going global

Dear lite-partner,
as you know we have spent the past couple of months preparing the global launch of "thatlitething". What this means to you as a lite-partner is in short a strengthening of the lite organization, launching of a new global web site, and a much closer relationship with and communication to our partners.

With the employment of our Marketing Manager, Line Kamilla Fuchs, we will have a much stronger focus on global marketing activities and sales support.

We look very much forward to this exiting new start for thatlitething, and hope you will read our newsletters, which will contain relevant information on various subjects, such as product news, partner info, events etc. The partner e-news will be sent out 8-10 times a year.

two sides to everything

We have developed a concept for thatlitething which is based on "two sides to everything".

lite being the ultimate sophisticated flexible system for multi-use exhibiting and display, this concept relates directly to the product, and tells the story about how everything is possible with lite - only your imagination sets the limits.

lite is both a product and a solution, lite is much more than meets the eye, and lite is the alternative to all existing known products!

In the flash to your right you can check out some of the words which you will encounter in connection with the global introduction of thatlitething.

Should you have any questions to the concept please let us know, and we will do our best to elaborate.

Or read more about the concept in our next newsletter!

new global web site

We are very pleased to announce that we have now gone live with the global web site www.thatlitething.com.


The web site has been divided into a public site available to everyone, and a partner site with restricted access.

The public site should be inspiring and sell both products and solutions, as well as introduce the global partner ship concept. Here you will find information about the lite concept, the story behind lite, all available components, case stories, gallery and 3D drawings. Also it will soon be possible to download our 3D-specialist software "litebuilder" directly from the web site.

The partner site offers around the clock access to updated information, which can be downloaded - for example price list, assembly manuals, technical drawings and product pictures.

We have many plans for the web site, and will keep it a dynamic tool under constant development. We will strive to continously update you on the progress and improvements. Should you have any input or comments please send an e-mail to Line at line@thatlitething.com.

lite marketing

As mentioned earlier we will have a much stronger focus on marketing and marketing support:

litebuilder
With this specialist software you will be able to create your lite stand designs directly from your own desktop. Plan in 2 dimensions and visualise in 3D. Save your suggestions as a jpg-image and e-mail to your customers or other.

All users of lite will be able to download this software directly from the web site by registering with their contact information.

lite brochure
We are planning to print a small lite brochure with an introduction of the lite concept, and some impressive solution shots. More information to follow.

lite powerpoint presentation
A lite product presentation for you to use towards potential customers is in the making. If you have any suggestions as to the content please send an e-mail to Line at line@thatlitething.com.

lite pictures
In the marketing section of the partner site you can find lite product pictures for download in hi- or low-resolution. This section will be elaborated with more images on a regular basis, but should you have any special requests please contact Line.

product news

The new universal and 3-way universal nodes are available from stock.

The nodes are now created from injection moulded components ensuring a clean and attractive finish, and providing a vastly increased flexibility for the system. 

To be precise some of the benefits are:

  • closure of the gap between walls

  • increased ability to integrate graphic spacers,
    shelving etc. 
     
  • interchangability with standard nodes within the 
    lite walling

Read more about the new products we have in the pipeline in our next partner news.
 
Should you need more detailed information please send an e-mail to Denise at denise@thatlitething.com.

 

contact persons

We appreciate a very close dialogue with our partners and are happy to assist you in any way we can. 
Please find below an overview of key contact persons and areas of responsibility.

Colin Hibbs
Director
Jakob Dyrbye
Director
Line Kamilla Fuchs
Global marketing
Denise Setford
Sales support

colin@thatlitething.com

Phone: +44 1280 707 155
Cell: +44 07917 220584

jakob@thatlitething.com

Phone: +45 44 80 05 04
Cell: +45 20 44 32 18

line@thatlitething.com

Phone: +45 44 80 05 04
Cell: +45 31 68 24 30

denise@thatlitething.com

Phone: +44 1280 707 155
thatlitething activities & events

We will strive to constantly keep you updated on where in the world you can see thatlitething next, at which event, who will be hosting it, and who will be participating.

Exhibitor 2007
March 26-28th 2007
Mandalay Bay Convention Center, Las Vegas, USA
Stand no. 110
Hosted by: thatlitething

Evenement 2007
April 4-5th 2007
Jaarbeurs, Utrecht, Holland
S
tand no. A030
Hosted by: Infoscan

Euroshop 2008
February 23-27th 2008
Fairground Düsseldorf, Düsseldorf, Germany
Hosted by: thatlitething
 
If you have any relevant information regarding international trade shows or activities on your own local market, please send an e-mail with the details to line at line@thatlitething.com.